Social Media Management
Nau Hostel needed to increase revenue amongst consumers ahead of the long holiday in Indonesia.
Targeting Gen Z, Gita developed Nau Hostel’s content through the lens of a traveler.
She implemented a balanced mix of soft and hard selling strategies, delivering them through authentic User-Generated Content (UGC) formats.
This strategy proved effective in building a loyal community of young travelers while maximizing room bookings.
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